Whisky enthusiasts may find it easier to justify purchasing rare Scotch this Christmas, as prices for top single malts have nearly halved. According to the Financial Times, bottles sold at auction for over £1,000 have decreased in value by 40% since October 1, per the Whisky Intelligence Report from Noble & Co.
Scotch exports are shifting from Asia to North America, driven by U.S. economic growth and reduced demand in China due to a struggling property market. Knight Frank's 2024 Wealth Report noted a 9% decline in its luxury whisky index, the steepest drop for any luxury product, but some declines may be exaggerated, with rare bottles potentially regaining value in the coming years.
Consumer group Which? warns against investing in cask whisky, which involves years of storage before sale. They describe the market as risky and unregulated, likening it to the “Wild West.” Whisky enthusiasts may find it easier to justify purchasing rare Scotch this Christmas, as prices for top single malts have nearly halved. According to the Financial Times, bottles sold at auction for over £1,000 have decreased in value by 40% since October 1, per the Whisky Intelligence Report from Noble & Co.
Scotch exports are shifting from Asia to North America, driven by U.S. economic growth and reduced demand in China due to a struggling property market. Knight Frank's 2024 Wealth Report noted a 9% decline in its luxury whisky index, the steepest drop for any luxury product, but some declines may be exaggerated, with rare bottles potentially regaining value in the coming years.
Consumer group Which? warns against investing in cask whisky, which involves years of storage before sale. They describe the market as risky and unregulated, likening it to the “Wild West.”
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